Meet our team
Our team isn't just a group of experts—we're seasoned strategists who've spent years doing the hard work of building power, shifting narratives, and driving real change. We come from campaigns, advocacy organizations, and the nonprofit world, which means we know what it takes to move people, win fights, and make impact stick.
Founded on the principle of prioritizing the work before the profit, Flatirons Strategies is ready to roll up our sleeves and do the hard work right alongside our clients.
If that sounds like the kind of digital team you need, don’t be shy. Let’s get started!
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Topher Williams
FOUNDER + PRESIDENT
Topher has nearly 15 years of experience building campaigns and programs in service of progressive and Democratic politics. With a diverse background spanning federal, state and local campaigns, Topher has played a pivotal role in advancing progressive and Democratic causes.
His expertise extends beyond political campaigns to encompass roles with state-based and national nonprofits, along with active involvement in various advocacy and arts organizations.
They have held significant positions in numerous political campaigns, showcasing their commitment to making an impact. Topher received accolades such as Montana's 25-under-25 award in 2015 and the Last Best Speaker Award in 2017.
Topher lives in Denver, Colorado with their partner Austin, and their two cats Lucy Lou and Ophelia.
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Austin Montoya
MANAGING DIRECTOR
Austin Montoya is a seasoned communications strategist with more than 15 years of experience helping mission-driven organizations shape narratives, influence public opinion, and drive policy change. He brings a fully integrated communications skill set—spanning narrative strategy, earned and digital media, public opinion research, message development, design, email strategy, website development, and project management.
Austin has led major communications initiatives for some of the nation’s foremost philanthropic and advocacy institutions, including the largest LGBTQ funder in the country and the largest foundation in Colorado. His work has supported efforts in health equity, LGBTQ rights, reproductive justice, protecting democracy, and other social impact areas.
With a deep understanding of policy, legislative processes, and advocacy landscapes, Austin approaches every project with an equity-centered, collaborative mindset. Based in Denver, he partners with nonprofits, foundations, and advocacy groups seeking strategic, reliable, and high-impact communications support.
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Danielle Goodman
VICE PRESIDENT OF FINANCE
Dani is a seasoned accountant and dedicated tax consultant with a passion for helping individuals and businesses navigate the complex world of finance. With over twenty years of experience in the field, they have built a reputation for delivering expert financial guidance and tax strategies tailored to their clients' unique needs.
Throughout their career, Dani has worked with diverse clientele, ranging from small businesses and startups to high-net-worth individuals. Their expertise extends across a broad spectrum of financial services, including providing guidance to companies on financial management, budgeting, and growth strategies to enhance their bottom line.
Dani holds two degrees from the University of Colorado at Boulder. Outside of their professional work, they actively engage with their local community in Missoula, MT and enjoy dedicating their time and financial expertise to support various charitable initiatives within their community.